Fondness
A collection inspired by the love for life and the fondness of living. From a deep warm appreciation for the small moments to the joy of celebrating bigger things. Simple timeless designs with delicate details, intentionally made for joyous living. Paired back silhouettes in light natural textiles, perfect for the Summer and all year round.

Mono Material
Mission to circularity - 100% of ‘Fondness’ garments are made using mono-material. This means that all of our items are designed for closed-loop recycling, making it easier to be recycled at the end of life.

No Polyester
Our first ever no-polyester clothing collection - 100% of ‘Fondness’ garments are made from natural and plant based fibers such as organic cotton and recycled cotton. This means that 100% of this collection is biodegradable with no release of micro-plastic during wear and at end of life. Transitioning to a plastic-free wardrobe can also reduce skin irritation and improve breathability, especially in warmer climates.























